Only Successful Events | #1 Resource for EVENT PLANNING

#1 Website & Resource for Event Professionals & Everything Event Planning!  

Event Planning Budget Template


Planning an event is not easy.

It requires calculated strategy, intentional partnerships, & precise execution.

Are you looking for proven resources to plan your own event or to launch and scale your event planning business? You're in the right place!

Our name says it all: We're the #1 resource for Only Successful Events. If you're an event planner, event producer, or event professional, you want to be 100% certain that your events result in maximum profits... while providing an unforgettable experience for your guests, of course!

First, browse our resources and check out best practices. Then, maybe take our masterclass or connect with vendors. Learn more about what it takes to create Only Successful Events. If you're an aspiring or existing event planner, our OSE certifications will help you build and showcase your expertise and credibility.

Only Successful Events™ Certifications

Demonstrate your event planning expertise and skills.

Event Producer

Learn how to coordinate all aspects of an event from building a concept all the way to execution and evaluation. At the end of it, you'll be a jack-of-all-events.

Trade Show Expert

What does it take to organize an industry-specific event that brings vendors and potential customers together? This certification will teach you the nuances.

Learn more...

Meeting Planner

Understand the nuances of corporate meetings and what attendees will need to know. You'll also learn how to adjust meetings based on their goals and attendance levels.

Learn more...

Corporate Event Planner

From day-long workshops to retreats and outings, learn all the details of corporate event planning designed to meet your client needs.

Learn more...

Event Marketing Expert

Public events depend on getting butts in seats - attendance is crucial to sustaining success. In this certification, you'll learn how to promote your events.

Learn more...

Wedding Planner

As a wedding planner, you'll be responsible for memories designed to last a lifetime. Learn how you can meet and exceed your couple's needs to design a day no one will forget.

Learn more...

Only Successful Events Certified Partner

Qualified vendors can take this certificate to learn about and meet the quality standards that have made Only Successful Events so successful over time.

Learn more...


Do I have to become certified?

In today's competitive market, earning a certification from a reputable program is more important than ever!

Therefore, prospective clients are looking for proven expertise and experience they can trust. They want to know you can bring their vision to life. Your OSE certification will immediately set you apart as an event planning expert.

Your OSE certification badge is more than just a logo. It represents excellence in training and skill in planning and producing incredible events. From Event Producer and Event Marketer to Wedding Planner, there is a certification to match your specific interest and career goals.

Each training and certification will build your authority and add to your arsenal of skills. Whether you earn one or more, our certifications are a resume builder, a skill builder, and a core part of what it takes to become a successful and well-respected leader in the event industry.


For Future and Current Event Planners

Whether you just want to plan your next company workshop or look to market a major trade show, you need the right resources to succeed. Experience has taught us that any event is only as good as its strategy, and that strategy is only as good as the partnerships you build.

For that reason, we created the Only Successful Events "Insider's Only" Facebook Forum. Exclusively for Event Producers, Event Planners, and Event Professionals, the "Insider's Only" forum is a spot where you can ask questions, find vendor recommendations, and leverage the power of a professional network. It's also completely free.

Start a conversation. Ask for recommendations. Don't be afraid to just jump in. This is a resource for anyone from first-time event planners to seasoned professionals. Become part of an incredibly supportive community that is committed to joint success.


5 Things You MUST know For A Hugely ProfitablE eVent!

Hosted by Only Successful Events founder April Iannazzone, this hour-long masterclass will help you eliminate the risk of hosting an event, maximize your profits, and even secure big-name sponsors. You'll learn the secrets to leveraging multiple revenue streams and finally producing a sold-out event!

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man event planning with a note pad and laptop


Our Vendor Directory

We're sure you've heard the event planning horror stories: The no-show photographer, the caterers who ran out of food, and even the dreaded double-booked venue. 

As a result and to keep these event nightmares from happening to you, our directory is full of trusted venues, photographers, meeting planners, florists, rental companies, and other vendors that can help you host a successful event.

For added confidence, look for the Only Successful Events certified vendor badge. When you see the OSE badge, you'll know they've passed our screening process so you can trust them to do the job right.


Event Planning Best Practices

Planning an event, no matter how big or small, is a complex undertaking with many moving parts. Based on our years of experience producing events from intimate conferences to massive trade shows, and everything in between, here are some practical guidelines to follow:   

Setting event goals.

Every decision made in the planning process should fit within these goals, which could range from revenue generation to team building.

Budgeting the right way.

A firm budget at the beginning matters, but so does understanding potential overages and planning for contingencies as they come up.

Planning with vendor involvement.

Make sure you know how your vendors prefer to work with you and each other. The more involved they are early on, the more seamless the relationship will be.

Marketing the event.

Every decision made in the planning process should fit within these goals, which could range from revenue generation to team building.

Optimizing the attendee experience.

To "wow" your guests, give them an unforgettable experience they'll be talking about for weeks to come. 

Evaluating event ROI and success.

Comprehensive after-action reports allow you to determine what worked, what didn't, and how you can improve the event in the future.

That's just a taste. Each step is crucial in the event planning process so you are producing Only Successful Events!

Looking for more depth? Our resources can help you get there.

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Don't forget to check out the latest episodes of the 

Only Successful Events Show


Join the FREE Event Planning Masterclass!

This hour-long masterclass is your gateway into successful event planning, whether it's for yourself or for others. After taking part in our masterclass, you'll come away with 5 core takeaways:

  • Eliminate the risks involved in hosting an event. Rather than risking a bust and potentially even losing money, you'll understand what it takes to turn a profit before the event ever even kicks off.
  • How to make money with your events. You'll learn our top 3 strategies, but also that you have to choose one as your main goal. From there, you can go into multiple revenue streams.
  • How to leverage 20 possible revenue streams for a single event. If your goal is making money, this is where you learn exactly how.
  • Get butts in seats! Learn how you can fill up the event and never live the fear of an empty room again. That includes comprehensive marketing efforts and finding the right audience.
  • Secure big-name sponsors! Not just your local businesses, big sponsors, who are willing to pay big in order to be a part of your event and leverage it to reach their own core audiences.

Sign up now. It's your opportunity to understand exactly what you can get out of your events, as long as you plan the right way.

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Behind the Scenes of Only Successful Events

Only Successful Events stands for expertise and experience, and that begins with our founder. April Iannazzone is an award-winning event producer and event marketer. April has been producing profitable events for almost two decades. Her events range from bridal shows to small workshops and retreats all the way up to large trade shows with 5,000+ attendees. She and her Growth & Profitability team continue to host over 20 events per year.

From her time in the events trenches, April has made just about every mistake in the book and learned from each and every one. Now she has taken her years of experience and created a fool-proof system so now you can avoid unnecessary failure. Therefore, every event April and her team produce is not only memorable, but extremely profitable. Through the Only Successful Events masterclass, certification programs, and other resources, April shares her proven systems with others who are ready to grow their event production company, or just produce a single spectacular event. 

Above all, it's important to remember the events industry is constantly changing and evolving. What worked last year may not work today. Only Successful Events is your key to staying ahead of the curve. Jump right into our masterclass and certifications, check out the latest episode of the Only Successful Events Show, or browse our OSE toolbox for event planning templates, checklists, and other useful resources. 

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